table of contents
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Anti-aging care starts with washing your face
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The relationship between changes in aging skin and face washing
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It is important for aging skin not to remove too much makeup.
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Why cold process soap is chosen by the aging generation
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A cleansing routine to improve your skin condition
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Recommended items
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summary
1. Anti-aging care starts with washing your face
When it comes to anti-aging care, we tend to focus on the care we provide, such as serums and creams, but in fact the previous step, washing your face, is a very important foundation.
No matter how expensive your cosmetics are, if your skin isn't in good condition after washing your face, they won't blend in well and won't be effective. In other words, the first step in anti-aging care is to "wash your face to prepare your skin."
2. The relationship between changes in aging skin and face washing
As we age, our skin's turnover (regeneration cycle) gradually slows, making it easier for old dead skin cells to remain on the surface of the skin. This makes signs of aging such as dullness, roughness, dryness, and fine wrinkles more noticeable.
In addition, washing your face too much can have the opposite effect, as it also reduces the skin's ability to retain moisture and secrete sebum. In anti-aging care, it is important to shift the purpose of face washing from simply removing makeup to simply conditioning the skin.
3. It's important not to wash off too much, especially for mature skin.
When you're younger, you may have a lot of oil in your skin, so washing thoroughly may be important. However, as you get older, it's more important to gently remove makeup.
The key is to choose a facial cleanser with mild cleansing power so as not to remove too much of the necessary sebum and moisture. If your skin is sensitive, it is also effective to lather it up before washing to reduce friction.
4. Why cold process soap is chosen by the aging generation
The Cold Process soap is made using vegetable oils as its main ingredient, and is slowly matured at low temperatures using the "cold process" method. This method allows the natural glycerin to remain in the soap, leaving your skin feeling moisturized and gentle after washing.
Furthermore, the simple formula, which does not contain synthetic surfactants, preservatives, or petroleum-derived ingredients, does not put unnecessary strain on the skin, making daily face washing a gentle and comfortable experience.
It maintains the skin's moisture balance and leaves it feeling smooth and not tight after washing. This "conditioning face wash" is the foundation of anti-aging care.
5. A cleansing routine to keep your skin in good condition
Here's a recommended face wash routine for aging:
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Morning: Determine your skin's sebum balance, and if you're concerned about dryness, wash your face with lukewarm water or a gentle cleanser that simply involves applying foam.
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Evening: After removing makeup and sunscreen, gently wash with soap to remove dirt and dead skin cells. After towel drying, immediately apply moisturizing care.
If your skin feels moist and not tight after washing your face, it is proof that your skin's barrier function has been protected.
6. Recommended Items
If you're starting to notice dryness or roughness in your skin, we recommend a soap that contains the moisturizing power of plant oils. For example, soaps based on sake lees or rice bran will keep your skin moisturized while you wash.
The following special feature page introduces recommended selections for spring skin care and items that make great gifts:
▶︎ Spring Skin Care Special: https://thecoldprocess.tokyo/pages/spring-2025
▶︎ New Life Support Gift: https://thecoldprocess.tokyo/pages/newlife
7. Summary
"Toning face wash" is the first step in anti-aging care. What's important for aging skin is not just to remove makeup, but to care for the skin and prepare its foundation with daily face wash.
Because skin care is something you do every day, choosing products that are gentle and comfortable on your skin will help you maintain your beauty.
Why not try using cold process soap to wash your face in a way that will improve both your skin and your mood?
